Selling in Today's Market

What you need to know about selling your property in today's market

IT IS ALL ABOUT THE APPEARANCE!

In today's market, buyers are purchasing on emotion. There is no longer the “Fear of Missing Out" which we heard about back in January and February. It is all about the preparation and appearance of your property.


Well prepared, properly presented listings sell. If you get the appearance wrong then your listing will sit on the market leading to price reduction after price reduction after price reduction when price was not the problem in the first place. All of the price reductions may have been unnecessary because the problem all along was the appearance. The feeling that buyers are getting when they walk in the door is not generating the emotional response required to sell your property.
 

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SEEING YOUR PROPERTY THROUGH THE LENS OF A BUYER

It takes years of experience working with buyers to truly become an effective listing agent. Being able to see your property through the lens of a buyer and then taking the steps to properly prepare and present your listing for sale is everything when it comes to selling in this market.


Ensuring that most or all of the things which would be perceived as negative by a prospective buyer have been minimalized or eliminated is the key if you want to get your home sold.

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